Although you may not be consciously aware of it, road side signage in its various forms, such as
directional, informational or advertising signs are very important. However, it may very well be these
same signs that can cause many problems, such as information overload, distraction and obstruction. It is
quite likely that you have or will most likely suffer from information overload at some stage, to some
extent, or experience a distraction or obstruction cause by signage at some stage.
Information overload takes on various forms and with the pressure of modern day societies need to always
be ahead, two almost indispensable items assisting this need are prime examples of information overload,
the cell phone and the internet. In the past we had to go look for results, look for information and find
things, now we are constantly reminded and informed by email, cellular reminders, radio, television and
signage.
Leave a Reply